In a determined move to eliminate child deaths caused by diarrhoeal diseases, the Directorate of Health Services, Government of Manipur, under the National Health Mission (NHM), has officially launched the STOP Diarrhoea Campaign 2025. The campaign began on 22nd July 2025 and will continue until 4th September 2025, targeting 2,62,403 children under the age of five across the state.
According to an official announcement made through the Health Department’s verified social media page, the campaign aims to address childhood diarrhoeal diseases, which remain a major health threat to children below five years of age in Manipur. The department stressed that no child should die due to preventable causes like diarrhoea and called for collective action to ensure “zero child deaths” from the disease.
As part of the campaign, the government has intensified public awareness drives focusing on hygiene and sanitation. In addition, Oral Rehydration Solution (ORS) and Zinc corners are being established across health centres and community points to ensure immediate access to treatment. Accredited Social Health Activists (ASHAs) have also been mobilized to preposition ORS and Zinc tablets in their respective areas, allowing quick intervention during diarrhoeal episodes.
The campaign further seeks to strengthen diarrhoea case management services at all levels of the health system, ensuring early detection, proper treatment, and referral support when needed.
Health officials have appealed to parents, caregivers, and community leaders to actively participate and support the campaign. The Directorate of Health Services reaffirmed its commitment to safeguarding the lives of children and urged everyone to join the mission to make Manipur free from childhood diarrhoeal deaths.